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Phone Number

07764 683454


Welcome to The Vital Consultancy. Trading both nationally and internationally, Vital specialises in developing people and building confidence in sales, management, communication skills, personal development and soft skills training and coaching.

Vital loves working with a wide variety of clients in various industries. Through close, strong client relationships; Vital provides inspirational training for bottom line results. That is, great training that helps its clients become more profitable.

Your trainer

Motivational and creative, Ali Chadwick is an inspirational trainer and an empathic coach. Ali does what she does because when people learn, they grow in confidence. And everyone benefits from that.

In sales training and coaching delivery, Ali measures success not just by delegate feedback, but by bottom line results. In management training and coaching, Ali is a qualified Master Practitioner in Neuro Linguistic Programming and a 'GROW' trained coach.

Outside of Vital, Ali is a passionate parent of a fully-grown adult and an enthusiast of life in general. Alongside her business commitments, she volunteers in primary schools for Childline helping children understand how to 'speak out to stay safe.' Ali balances a fondness for chocolate with a varied exercise regime.


  • “Ali radiates enthusiasm for life and respect for others….We’ve trained together as coaches many times, and coaching is her special gift. I’ve worked with over 200 managers in my time at Emap; as a listener and motivator, Ali is in the top three.” (Rupert Paul – former Editorial Director, Emap Active.)
  • “I have had the opportunity of seeing Ali Chadwick work in one to one coaching situations and her ability is really first class.” (David Hemery MBE – Director, Performance Consultants.)
  • “Ali’s courses and coaching show a clear understanding of the issues affecting our people and she has been able to inspire an experienced and sometimes cynical sales force into producing great results. A recent 1 day bespoke workshop has been a key factor in contributing to the winning of additional £50,000 ad revenue.” (Gareth Ashman – Ad Director, Bauer.)
  • "We love you Ali... We give them to you as girls and you give them back to us as women!" Laura Morris - Head of Operations, Zazzle Media.
Welcome to Vital's new, updated website - please take a look around...